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CGA BC Educational Foundation Marketing Collateral
For nearly two decades, accounting students facing financial challenges in acquiring their designation have been quietly helped by the CGA-BC Educational Foundation. In recent years, the Foundation has been facing its own challenge awareness. Both potential recipients and donors were not recognizing the Foundation's full services. It was time to create a brand and begin actively promoting and fundraising.

Core Associates was chosen for the task of creating the necessary materials. The Foundation is tasked on two fronts; ensuring that students know about the possibility of financial help and soliciting funds for the scholarships and bursaries themselves. Beyond the logo identity, stationery and email templates, communications materials needed to address both purposes. Brochures targeting donors and recipients were created, as were trade show booths and custom display panels.
investor communication       web development       brand identities       marketing communication